Peak season 2025 is shaping as much as be probably the most complicated in current reminiscence. Vacation delivery demand is climbing whereas shippers juggle rising prices, shifting tariff impacts and labor headwinds. The consequence? A fragile surroundings the place even small disruptions can ripple throughout provide chains, creating pricey setbacks for companies.
Freight delivery in the course of the holidays is all the time demanding, however this 12 months the stakes are greater. Compressed timelines and elevated supply expectations can reduce into margins and check buyer loyalty if not managed successfully.
Beneath, we break down 4 of probably the most urgent challenges affecting this 12 months’s freight delivery cycle — and spotlight how a trusted third-party logistics (3PL) associate can assist you reduce dangers, preserve operations environment friendly and defend buyer relationships throughout peak season.
1. Why the Freight Recession Will Once more Influence Peak Season Delivery
The freight recession that started in 2022 continues to forged a shadow over the trucking business — and it isn’t going away in time for the 2025 holidays. Demand has softened, leaving too many vans chasing too few hundreds. Whereas this overcapacity retains spot charges subdued (round $1.95–$2.05 per mile in early 2025 on common), carriers have struggled not too long ago with common working prices of $2.26 per mile.
For shippers, this dynamic cuts each methods. Decrease charges provide short-term financial savings, however bankruptcies and consolidations amongst smaller carriers scale back choices and adaptability this vacation season. Nonetheless, throughout peak season delivery, capability might tighten all of a sudden, driving up charges and limiting availability.
Why this hits shippers laborious in peak season
- Fewer service choices. Bankruptcies and mergers shrink the pool of dependable carriers, leaving companies with much less flexibility.
- Risky charges. Spot charges look low now, however sudden spikes can catch shippers off guard throughout vacation surges.
- Capability crunch threat. When demand rebounds, shippers could wrestle to safe house in opposition to different companies.
What shippers can do
- Lock in contracts. Work with a 3PL to safe secure charges earlier than volatility returns.
- Diversify carriers. Do not depend on one or two carriers — unfold your shipments throughout a community.
- Plan forward. Construct lead time into delivery schedules to soak up disruptions.
- Watch the market. Monitor fee traits and tender rejections as early warning indicators.
Briefly, the trucking recession could really feel like a short lived profit on the speed sheet, but it surely carries long-term dangers. Shippers who plan forward now are much less more likely to face capability crunches or sticker shock when the market shifts or when peak season arrives for actual.
2. How Delivery Tariffs Will Threaten Shippers This Peak Season
Tariffs do not simply have an effect on large importers. The truth is, they act like a hidden tax on each U.S. enterprise that depends on international suppliers. For shippers, meaning margins are thinner, flexibility is proscribed and each sudden price can erode vacation delivery season income.
A current survey discovered that 62% of shippers have been impacted by delivery tariffs up to now 12 months, from greater materials prices to delayed stock. And with U.S. imports from China dropping 28% from June 2024 to June 2025 as a result of tariff hikes, many shippers are scrambling to transform sourcing methods on the worst potential time — proper earlier than peak season.
How shippers are feeling the pinch
- Margins beneath stress. Some shippers can offset tariff impacts by way of quantity leverage or contract negotiations, however many are absorbing greater prices head-on.
- Stock dangers. To stop stockouts, companies could have to order earlier or enhance buy volumes, straining money circulation and warehouse house.
- Lead time uncertainty. Tariff-driven provider renegotiations and re-routing can decelerate the availability chain — proper when pace and reliability matter most.
How shippers can keep forward
- Audit your imports. Establish tariff-sensitive merchandise and discover alternate sourcing the place potential.
- Plan forward. Strategically safe acceptable buffer inventory earlier than the vacation rush to guard in opposition to sudden price hikes or delays.
- Leverage 3PL insights. Logistics companions typically have updates on delivery tariffs and routing methods that particular person shippers cannot simply entry.
For shippers heading into the vacations, tariffs aren’t only a coverage debate in Washington. They seem to be a real-world price driver that may upend delivery budgets and supply schedules if not managed proactively.
3. How Logistics Labor Shortages Are Tying Up Your Peak Season Delivery
Even when demand is choosing up this time of 12 months, many shippers are discovering that having freight prepared is not sufficient — you additionally want drivers and labor to maneuver it. In 2025, the U.S. trucking business faces a shortfall of 80,000+ drivers, a spot pushed by retirements and a scarcity of recent employees becoming a member of the sphere, amongst different elements. So, whereas capability could also be accessible now, as soon as peak season hits, driver shortages could exacerbate the capability crunch.
Why this hits shippers laborious in peak season
- Capability shrinks. With fewer drivers, carriers take one of the best paying or best hundreds first, leaving some shippers with robust competitors.
- Labor prices rise. Carriers enhance wages and bonuses, pushing up price per mile and passing the expense to shippers.
- Schedules slip. Shortages trigger pickup delays, inconsistent deliveries and missed buyer commitments.
What shippers can do
- Guide early. Lock in carriers now to safe key lanes earlier than demand spikes.
- Price range sensible. Consider greater labor prices and construct additional time into schedules.
- Keep versatile. Work with a number of carriers so you are not left stranded.
- Leverage a 3PL. These suppliers typically have a bigger service community and methods that enhance reliability.
Labor shortages could not seize headlines like tariffs or freight theft, however for freight shippers they create pricey ripple results. A top-notch 3PL can safe dependable carriers, construct flexibility into your technique and preserve peak season freight transferring on schedule.
4. How Smarter Cargo Thieves Increase the Stakes This Peak Season
Cargo theft is not simply rising — it is evolving. Criminals now use pretend paperwork, stolen identities and even AI-driven scams to hijack freight earlier than it hits the street. For shippers heading into the vacations, this is without doubt one of the most disruptive dangers.
Based on one report, cargo theft was up 27% in 2024 and is predicted to rise one other 22% by the top of 2025. Electronics, meals and beverage shipments are sometimes the merchandise that high the freight business listing of most stolen items. The issue is very extreme in freight-dense states like California, Texas and different main hubs.
Why this hits shippers laborious in peak season
- Vacation stock attracts thieves. Excessive-value items like shopper electronics are prime targets.
- Restricted safeguards. Some shippers could lack the layered safety wanted to fight theft.
- Tight timelines. Rushed schedules make it tougher to vet carriers and defend freight.
How shippers can scale back publicity
- Depend on vetted carriers. Keep away from unknown or lowest-bid choices.
- Tighten protocols. Implement ID checks and safe pickup procedures.
- Use monitoring instruments. GPS alerts and 3PL visibility platforms flag uncommon exercise.
- Carry insurance coverage. Even with safeguards, protection can defend in opposition to loss.
For shippers, cargo theft is not only a crime downside. It is a peak season survival situation. Planning forward and tightening controls now can preserve shipments protected when it issues most.
How can shippers handle freight business volatility this peak season?
So, what can shippers do with all these disruptions within the provide chain — from the lingering freight recession to tariffs, labor shortages and cargo theft? The best methods, except for what we now have already talked about, come down to 3 factors:
- Keep knowledgeable. Observe coverage updates, financial shifts and delivery traits that have an effect on the freight business. This helps you anticipate fee swings, plan stock purchases and take steps to guard high-value hundreds.
- Keep versatile. Do not rely on only one or two carriers. As carriers exit the market and demand spikes pressure capability, shippers want a broad, dependable service community to guard delivery choices.
- Do not go it alone. Partnering with a third-party logistics (3PL) supplier provides shippers broader capability, smarter routing and stronger safeguards. A 3PL can audit your operations for vulnerabilities, present cargo theft prevention ideas and offset tariffs by negotiating higher charges or figuring out extra environment friendly delivery routes.
Why Shippers Select GlobalTranz as Their Peak Season Delivery Accomplice
With over 30 years of expertise within the logistics business, GlobalTranz understands the distinctive challenges confronted by shippers in the course of the busiest time of 12 months — peak season. We have constructed sturdy relationships with greater than 75+ LTL carriers and 45K+ truckload carriers, making certain that our shoppers have entry to aggressive pricing, dependable service and so they specialty freight choices they require.
Our TMS is a game-changer, permitting companies to handle all their delivery wants — home, worldwide, specialty and past — in a single easy-to-use platform. With options like real-time monitoring, automated alerts and value comparisons, our TMS is designed to make delivery extra environment friendly and cost-effective.
By partnering with GlobalTranz, you will get the assist of a staff of logistics specialists who perceive your particular wants and challenges. We provide custom-made options that can assist you scale your delivery operations, enhance supply instances and scale back prices in the course of the vacation delivery season. Whether or not you want 3PL delivery options or assist navigating the complexities of specialty freight, we now have you lined.
Prepared to speak about peak season delivery options? Request a complimentary delivery session with a GlobalTranz delivery professional immediately!

