Children are not subsisting on hen tenders and fries alone as dad and mom are more and more demanding extra various, nutritious, and high-quality meal choices.This shift is fueled by extra adventurous younger palates and a want for kids’s eating experiences to replicate the culinary sophistication loved by adults. From unbiased eateries to main chain eating places, cooks and operators are getting artistic, introducing modern dishes and customizable choices for youthful diners.
For instance:
- Authorized Sea Meals encompasses a kid-friendly, various, and budget-conscious menu that features more healthy decisions, permitting kids to customise their meals with a “first chunk,” essential dish, and two sides, with well-liked choices like grilled salmon and fish fingers.
- Morimoto Asia elevates basic kids’s menu gadgets with Pan-Asian influences, exemplified by their “Bao Wow,” a scorching canine served in a bao bun, and in addition provides boba tea and donut churros.
- BRIO Italian Grille provides a children’ menu for ages 12 and below, that includes entrées similar to Hen Parmesan and Lasagna.
- BRAVO! Italian Kitchen additionally gives a children’ menu for kids below 12, with a “Create Your Personal Pasta” possibility that enables personalization of pasta, sauce, and protein.
- Maggiano’s Little Italy provides a full meal for youths with elevated entree choices together with Ziti Pasta, Spaghetti with a Large Meatball, and Hen Breast with Broccoli and Garlic Mashed Potatoes.
For a deeper dive into this pattern and the way it presents alternatives for eating places to boost their family-friendly attraction, Trendy Restaurant Administration (MRM) journal reached out to Matt King, President and COO of Authorized Sea Meals, and Paul Snyder, Common Supervisor at Morimoto Asia.
How are children’ menus evolving? Have their palates modified?
MK: Children’ palates are evolving certainly. Youngsters right this moment are uncovered to a wide range of cultures and cuisines from an early age, whether or not by journey, social media, or group range. At Authorized Sea Meals, we’ve responded to this shift by introducing extra subtle, but accessible choices for youths.
Youngsters right this moment are uncovered to a wide range of cultures and cuisines from an early age, whether or not by journey, social media, or group range.
Our three-course fashion menu focuses on providing dishes which can be easy and healthful, but flavorful, similar to our merely grilled salmon, which has been notably well-liked amongst our younger diners.
PS: Youngsters have gotten considerably extra adventurous eaters at youthful ages. At Morimoto Asia, we cater to this by providing approachable dishes they might be aware of and including distinctive components. For instance our Bao Wow takes one thing acquainted like a scorching canine, and provides a pan-Asian twist, crafting it with kewpie mayo, candy sauce, cucumber and lettuce on a bao bun.
What do dad and mom need to see on children’ menus?
MK: Dad and mom are more and more enthusiastic about menus that supply balanced vitamin whereas nonetheless being interesting to their kids. In addition they prioritize flexibility in selection and portion sizes that cater to kids’s appetites. Our revamped children’ menu displays this, giving households the power to customise meals with a wide range of sides and starters, enabling a personalised eating expertise that may cater to dietary wants and preferences with out compromising on style.
PS: I imagine dad and mom need to see decisions which can be each nutritious and thrilling to their kids. That steadiness may be difficult, however providing one thing like whole-wheat noodles with ramen or greens as sides could be a good method.
What function is the will for worth taking part in in establishing a children’ menu?
MK: Worth is a major consideration — dad and mom are in search of high quality choices which can be appropriately priced for smaller parts. In response, once we redesigned our youngsters’ menu, we made efforts not solely to boost our choices but additionally to cut back costs on common. We imagine that households ought to be capable to get pleasure from a high-quality eating expertise with out stretching their budgets.
PS: We perceive that oldsters need to guarantee meals are fairly priced and filling to their kids. We give attention to offering worth by offering a children menu prix fixe, with entree, drink, and dessert, for $17. We additionally work to boost the general expertise with distinctive children’ menu gadgets and a heat and pleasant ambiance.

How can restaurant operators optimize their children’ menus to raised attraction to their visitor wants?
MK: Optimization of children’ menus may be approached by paralleling the eating expertise provided to adults. This contains offering a culinary journey by a three-course meal format, which not solely entertains but additionally permits for personalisation and portion management.
The steadiness between worth, vitamin and pleasure is paramount.
Specializing in high-quality, versatile elements and fascinating presentation could make the meal each interesting and enjoyable for kids. This construction makes the eating course of smoother for households, guaranteeing that children really feel engaged all through their meal.
PS: The steadiness between worth, vitamin and pleasure is paramount. All three components must be thought of when crafting a menu. Moreover, concerns must be made for allergic reactions and dietary restrictions.
Have children’ menu classics like hen tenders and fries fallen out of favor?
MK: Whereas classics like hen tenders and fries stay well-liked, we’re seeing a tilt in direction of extra selection and more healthy choices. There’s a rising curiosity in dishes that present extra dietary advantages whereas nonetheless being fulfilling for kids. At Authorized Sea Meals, whereas we nonetheless honor the classics, we additionally present choices like grilled seafood and recent vegetable sides, offering a balanced selection for our younger diners.
PS: I feel these classics will all the time be well-liked, however there’s a want from dad and mom and youngsters to see one thing extra in kids’s menu choices. Increasingly more kids need to strive what their dad and mom are consuming, and we need to give them approachable methods to take action.

