US dairy model Good Tradition has secured a majority funding from the funding agency L Catterton to assist speed up its nationwide growth.
This follows a interval of fast progress for Good Tradition, with gross sales almost quadrupling during the last three years.
This surge has revitalised the cottage cheese class, which grew by almost 60% over the identical interval.
Current investor, international personal fairness agency Manna Tree, has additionally dedicated to reinvesting, whereas different traders embrace SEMCAP and Anders Eisner.
This funding will allow Good Tradition to broaden its manufacturing capability and speed up progress, assembly the rising demand from retailers and customers.
The transaction is topic to regulatory approval and is anticipated to shut within the first quarter of 2026.
Based mostly in Austin, Texas, Good Tradition provides a spread of cottage cheese, bitter cream, and cream cheese, all produced utilizing milk sourced from family-run farms.
Their merchandise are strictly free from synthetic components, gums, stabilisers, or components.
The model is dedicated to social and environmental duty, as evidenced by its B Corp Certification and partnerships with 1% for the Planet and the Path to Pasture initiative, in collaboration with Dairy Farmers of America (DFA).
Reactions
Jesse Merrill, Co-Founder & CEO of Good Tradition, commented, “Wanting forward, we’re excited to work alongside L Catterton, a confirmed and well-respected operator within the shopper house, to convey our merchandise to much more customers nationwide whereas staying true to our high quality, staff, and mission.
“We’re deeply grateful to Manna Tree for its unwavering help in serving to us scale Good Tradition into a frontrunner in cultured dairy.”
Andrew Taub, managing accomplice of L Catterton’s Flagship Fund, acknowledged, “The model’s authenticity, product high quality, and powerful shopper resonance create a compelling alternative to scale the enterprise additional, whereas preserving what makes Good Tradition distinctive.”
Gabrielle (Ellie) Rubenstein, co-founder and managing accomplice at Manna Tree, added, “Because the well being and wellness sector continues to develop with heightened curiosity in protein and clean-label merchandise, Good Tradition has emerged as a transparent chief within the shopper motion in direction of better-for-you manufacturers.”
