Apple’s March 4 Occasion Anticipated to Reveal New iPhone, iPads and MacBooks

As Apple occasions increase past the corporate’s September extravaganza for the newest iPhone launch, the corporate is beginning to take totally different approaches to its product launches. A brand new “particular Apple Expertise” is scheduled for March 4 at 9 a.m. ET, however the firm will seemingly make a number of product bulletins all through subsequent week.

Apple’s invitations usually include clues about what is perhaps revealed on the occasion. Final September’s Awe-Dropping occasion invite teased the brand new vapor chamber cooling system for the iPhone 17 Professional and Professional Max fashions and a brand new pumpkin colour.

The March 4 occasion invite contains a three-dimensional form composed of thinly sliced yellow, inexperienced and blue glass. A well-liked idea says the picture is a nod towards the retro rainbow Apple brand from earlier Mac branding, which means new colourful MacBooks could possibly be part of the present.

Whereas many occasions are {hardware} reveals, the “Apple Expertise” will reportedly be an opportunity for members of the media to get hands-on time with the brand new Apple merchandise. A bevy of recent Apple merchandise could possibly be unveiled within the days main as much as this occasion. 

We count on to see a brand new iPhone and iPad early within the week, adopted by new MacBooks earlier than Apple’s March 4 occasion. It would not seem to be essentially the most radical rumored new product within the MacBook lineup will make its debut throughout this occasion. Apple is probably going saving a few of its huge, thrilling redesigns for the annual September occasion.

This is every little thing that we’re anticipating from Apple’s March 4 occasion. 

MacBook chipset refreshes (and possibly one thing solely totally different)

We’re anticipating a complete host of recent MacBook computer systems all through 2026, but it surely’s unclear whether or not they’ll all be showcased throughout Apple’s subsequent occasion — particularly since a number of of the rumored merchandise seem slated for launch within the second half of the 12 months. You must count on chip refreshes for the MacBook Professional and MacBook Air, in addition to a number of surprises.

• The bread and butter of this spring product replace will seemingly be the MacBook Professionals. The 14-inch M5 MacBook Professional is already out there, which suggests it is nearly time for higher-powered MacBook Professionals with M5 Professional and M5 Max chips to make their debut. We count on to see chipset upgrades for the usual 14- and 16-inch fashions on Tuesday, March 3 or Wednesday, March 4.

• The MacBook Air can be rumored to get an M5 chip improve through the first half of 2026. Whereas it might not hit retailer cabinets as early as the brand new MacBook Professionals, we would see Apple announce it subsequent week, too.

• We’d lastly see the long-rumored price range MacBook or the primary OLED touchscreen MacBook Professional. Indicators level towards the price range MacBook making its debut on March 3 alongside the Professional and Air updates. The OLED touchscreen MacBook Professional is a a lot greater deal, and it is rumored to be debuting a lot later within the 12 months, so it is uncertain that will probably be part of the March occasion. Nonetheless, Tim Prepare dinner posted a teaser video to X on Feb. 26 with a finger manipulating an Apple brand, indicating that the touchscreen Mac is perhaps launched on the Monday earlier than the occasion.

A well-recognized addition might spherical out the iPhone 17 lineup

Apple’s annual iPhone unveiling occurs in September, so we have had almost half a 12 months to get acquainted with the iPhone 17 lineup (together with the brand new iPhone Air). However the firm’s budget-friendly iPhone providing is anticipated throughout this spring refresh cycle, as soon as the preliminary hype begins to die off. The iPhone 16E was revealed this time final 12 months, and rumors point out the iPhone 17E will nearly definitely be an improve over that gadget.

• The iPhone 17E would change the iPhone 16E whereas probably sustaining the identical $599 worth. It has been reported that the brand new iPhone might ship with an A19 processor, MagSafe know-how and a Dynamic Island design, which debuted in 2022 with the iPhone 14 Professional. We count on to see the iPhone 17E revealed early subsequent week, within the days main as much as the March 4 occasion.

A brand new technology of iPads might combine acquainted know-how

It has been a 12 months for the reason that Eleventh-gen iPads had been launched with their A16 processors. We count on Apple to present these units a strong efficiency overhaul for the March occasion, introducing a brand new technology of iPads with extra highly effective chipsets. The iPad Air can be resulting from be up to date with a brand new processor quickly, and it is extraordinarily potential that we’ll see that come to fruition throughout Apple’s March occasion.

• The Twelfth-generation iPads are rumored to function A18 processors, making them the primary in Apple’s pill lineup to help Apple Intelligence options. It is seemingly that the brand new iPads are revealed alongside the iPhone 17E early subsequent week, earlier than the March 4 hands-on press occasion.

• The iPad Air is rumored to skip an M3 chipset improve. As a substitute, we count on to see an M4 processor within the spring refresh of this product, and there is a very robust likelihood it is showcased alongside the Twelfth-gen iPads through the March 4 occasion.

Remember to verify again with CNET on March 4 for full protection of every little thing Apple pronounces on the occasion.