The tobacco and comfort retailer industries’ makes an attempt to cease the town of Denver from passing a ban on flavored tobacco and nicotine merchandise are largely falling on deaf ears at metropolis corridor because the measure strikes towards a closing vote this month.
“To me, it’s huge loud voices — however I don’t see the substance,” Denver Metropolis Councilwoman Serena Gonzales-Gutierrez, one of many measure’s three sponsors, mentioned of the promoting and emails these industries have directed her manner.
The ban would prohibit the sale of almost all flavored tobacco merchandise inside metropolis limits, together with flavored choices for e-cigarettes, vaporizer cartridges and nicotine pouches in addition to menthol cigarettes. It was launched on the council committee degree in late October, with backers portraying it as a matter of defending younger individuals’s well being by making merchandise which are already off-limits for them much less interesting. On Monday, it would get its first studying earlier than the total council.
Behind the scenes, a number of the greatest gamers within the tobacco enterprise have been working to derail the measure. The town of Denver’s on-line database of lobbying exercise reveals that lobbyists have registered this yr on behalf of ITG Manufacturers — the tobacco producer behind Winston, Kool and different cigarette manufacturers — in addition to trade large Philip Morris Worldwide.
Different latest registrants embrace the Colorado Wyoming Petroleum Entrepreneurs Affiliation, which has paid for ads in opposition to the ban on Instagram and in The Denver Put up. The group represents the pursuits of corporations and people who promote provides to comfort shops, in accordance with its web site.
In a Thanksgiving Day print advert, that affiliation referred to as out the Denver Metropolis Council and Mayor Mike Johnston, who has signaled his assist for the ban: “As a substitute of getting unhealthy actors off our streets,” the advert reads, “Mayor Johnston and the Metropolis Council are fixated on banning flavored tobacco merchandise.”
Simply how a lot these lobbyists are spending on efforts to sway metropolis officers has but to be made public. Monetary disclosures for exercise in November and December are due Jan. 15, in accordance with the Denver Clerk and Recorder’s Workplace.
However that advocacy doesn’t seem like bearing fruit.
On Wednesday, the council’s Security, Housing, Training and Homelessness Committee voted 6-1 to advance the ban for consideration to the total physique. Following a primary studying on Monday afternoon, council members anticipate to carry a courtesy public listening to concerning the ordinance on Dec. 16, adopted by a closing vote.
Observers anticipate it to go — because it did as soon as earlier than in recent times.
Councilwoman receives dozens of emails every day
The lobbying this yr has definitely caught the eye of Denver metropolis leaders, and even officers in some neighboring jurisdictions. Denver additionally noticed intense lobbying in 2021, when the council handed an identical measure solely to see it vetoed by then-Mayor Michael Hancock.
However none of it has swayed Gonzales-Gutierrez’s dedication to banning flavored tobacco merchandise. For the mom of three, the handfuls of teenagers, educators and medical professionals who’ve spoken in assist of the ban throughout public remark periods earlier than the council during the last month have carried way more weight.
“I believe, particularly, children coming is extremely essential as a result of that’s the impetus for this — enthusiastic about younger individuals gaining access to these merchandise and simply limiting that entry,” she mentioned.
She famous that the proponents’ aspect has its personal coalition of supporters. Amongst them are the Tobacco-Free Youngsters Motion Fund, a registered lobbying group; the American Coronary heart Affiliation; the American Lung Affiliation; and Donna Lynne, the CEO of Denver Well being.
Essentially the most seen manner opponents have lobbied council members has been by way of emails using prewritten templates. Gonzales-Gutierrez says she is receiving 35 to 45 such emails a day.

Sponsors have made good-faith efforts to work with native companies, she mentioned. She pointed to a change to the invoice that exempted hookah tobacco partially due to its cultural significance for individuals with Center Japanese and North African roots.
The lobbying effort has referenced the town of Golden’s ban on flavored tobacco and nicotine merchandise that took impact on Jan. 1.
CHOICE — the Coalition for Well being, Alternative, Innovation and Client Training — ran a wraparound advert in Wednesday’s version of The Denver Put up that implored the Denver Metropolis Council: “Don’t repeat Golden’s mistake.” CHOICE is a nonprofit funded by Philip Morris, in accordance with its web site.
The advert refers to Golden’s resolution to arrange a $100,000 fund to assist smoke and vape retailers and comfort shops that misplaced income on account of the ban.
“Denver can’t afford to make the identical mistake,” reads the advert, which claims {that a} taste ban would value Denver north of $20 million in financial exercise every year.
Golden Mayor Laura Weinberg was a part of the unanimous vote that handed that metropolis’s ban final yr. She supported an identical measure in 2019. That one was tabled in hopes that the legislature would go a statewide flavored tobacco ban, she mentioned, however that by no means got here to fruition.
Weinberg mentioned the town had a historical past of utilizing one-time grants to assist native small companies impacted by particular circumstances, so the fund for smoke retailers and comfort shops was not an outlier.
To her information, two companies that solely offered vape and tobacco merchandise have gone out of enterprise for the reason that ban took impact. She expects impacted companies that use the grant cash to pivot away from a reliance on flavored tobacco merchandise might be stronger after that transition.
General, she mentioned, the ban has had a optimistic impression.
“I believe it has been a win for our metropolis,” Weinberg mentioned. “It was an enormous ask from our group that we do that. There have been actual issues for the well being of the group — not simply children, however total for the well being of who we’re as a metropolis.”
Vape store foyer is making ready for loss
Lobbyists working for impartial vape retailers are already projecting that Denver will undertake its proposed ban and are pivoting to efforts to mitigate the financial harm to their purchasers. They’ve sought to heart accountable small enterprise homeowners — a majority of whom are members of racial or ethnic minority teams, they emphasize — whereas preserving their distance from the massive tobacco corporations concerned.
“There’s clearly an agenda, they usually almost certainly have the votes,” mentioned Joe Miklosi, who represents the Rocky Mountain Smoke-Free Alliance, a gaggle of impartial vape retailers that has 25 dues-paying members in Denver.
Miklosi has argued Denver will harm adults making an attempt to ween themselves off lethal flamable cigarettes. Now his hope is that council members will delay the efficient date of the ordinance — from 90 days after adoption to a yr out — to offer enterprise homeowners time to make plans for his or her futures.
He mentioned a 3rd store in Golden was more likely to shut earlier than the top of the yr after shedding 80% of its income following that metropolis’s ban.
“Persons are going to lose their properties in addition to their companies,” he mentioned.
There’s at the very least one agency “no” vote on the Denver Metropolis Council: Kevin Flynn. He additionally opposed the 2021 try and ban flavored tobacco and nicotine merchandise.
Flynn says his opposition isn’t pushed by lobbying. Nor it’s pushed by research and analysis across the well being results of those merchandise. He is aware of tobacco merchandise are unhealthy for individuals. However he mentioned he had but to be satisfied that putting a prohibition on merchandise which are authorized for adults is an efficient approach to preserve them out of the palms of kids. Colorado’s minimal age to buy tobacco merchandise is 21.
Denver police officers have advised council members they don’t seem to be involved about increasing crime associated to the ban, however he’s, primarily based on the historical past of alcohol prohibition within the U.S.
“All it’s going to do now’s result in a black market, and it’s going to result in hassle,” Flynn mentioned. “It’s going to create extra police interplay with our younger individuals, and I assumed our progressive coverage is (that) we need to diminish that.”
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