This Lunar New Yr, Ming River is reminding us {that a} good spirit solely wants a toast.
You possibly can’t have a good time the Lunar New Yr with out baijiu, you simply can’t. This conventional Chinese language spirit is the cornerstone of celebration, particularly for one of many greatest holidays on the planet.
“In China, alcohol is one thing that brings folks collectively, it’s the glue of Chinese language social life,” says Derek Sandhaus, co-founder of Ming River. “Serving others alcohol is the mark of excellent hospitality, and toasting is how one can present respect to others.”
Baijiu is China’s crown spirit, a grain alcohol generally made out of sorghum. This spirit is sort of the chameleon, because it should start with qu, a spontaneous fermentation that lends every baijiu distinctive fragrant traits and taste.
Bringing the unique Sichuan baijiu to bars worldwide, Ming River is the way you get your Chinese language New Yr drinks proper.
The highest precedence – a great toast.
“A buddy in Chengdu as soon as advised me there are two guidelines for consuming baijiu: By no means drink and not using a purpose and by no means drink alone,” says Sandhaus.
“This implies you by no means sip, you at all times drink a shot with others. It additionally implies that earlier than each drink one must make a toast, often a heartfelt expression of gratitude and a want for good well being and fortune of the toastee(s).”

Baijiu is a pure synonym for togetherness – which means in case your glass is full, you higher discover or make a brand new buddy. That is the great thing about baijiu, and the mantra Ming River encourages everybody to hold into their Lunar New Yr festivities.
“We wish eating places serving Ming River to supply neat pours with our carafes and shot glasses and to cross on these traditions to their clients. That mentioned, we’re positive with folks consuming baijiu nevertheless they like” says Sandhaus.
Nonetheless, Ming River reminds us there’s one thing else we are able to’t neglect – the meals.
“Baijiu’s flavors are designed to boost the delicacies the place that baijiu originates. The meal is incomplete with out complementary flavors. In our case, it’s paired with spicy Sichuanese meals, an ideal match for Ming River’s funky fruity taste.”

Now, not all of us know the place to discover a correct baijiu meals pairing Lunar New Yr expertise. That’s the place Ming River steps in – with thrilling occasions and suggestions to make the upcoming New Yr filled with fortune.
“On the New Yr, it’s conventional to eat fish (the Chinese language phrase for is a homophone for abundance), noodles (their size symbolizes longevity), and dumplings (symbolize wealth),” says Sandhaus.
“For traditional Sichuanese dishes alongside these strains, I like to recommend shuizhu yu (fish in pink chili oil), dan dan or tianshui noodles, and choushou (dumplings with chili sauce).”
Whereas our stomachs growl, Sandhaus didn’t hesitate to share the actual cherry on high – the occasions Ming River is mixing up for the upcoming vacation.
“This Lunar New Yr, we’ll be teaming up with famend chef Natasha Pickowicz for a scorching pot and baijiu-focused occasion on the James Beard Basis Platform house in Manhattan,” shares Sandhaus.
With all of the meals and celebration, we are able to solely think about what the baijiu cocktails could also be like too. Sandhaus leaves that as much as our creativity – “So long as you drink it with good mates alongside good meals and dialog you’re doing it proper.”

Picture by Karl Steuck
Lucky Snake
by Phil Ly, Common Lee’s, LA
Elements
- 1.5 oz Ming River
- 1 oz Unsweetened Almond Milk
- .75 oz Pineapple Ginger Syrup (2:1)
- .5 oz Lime Juice
- 2 tsp Matcha Powder
- 7 drops Pandan Extract
Preparation
- Shake and pressure over ice with pandan leaf garnish.

Picture by Gigi Gui
Snake Charmer
by Gelo Honrade, Jade & Clover, NYC
Elements
- 1.5 oz Barrel-Aged Ming River
- .5 oz Coconut Rum
- .25 oz Overproofed Rum
- 4 dashes Coconut Bitters
- .75 oz Hazelnut Orgeat
- .5 oz Calamansi Lime
- .5 oz Mandarin Orange
- 2 drops Saline
Preparation
- Shake and serve with mint garnish.
Ming River additionally just lately launched its Yr of the Snake mugs, which, like all of their limited-edition mugs might be redeemed for bottle caps through their on-line Chop Store.

