By Nick Hoare, Co-founder and Director at Prolog Fulfilment
Most manufacturers deal with Q1 as a restoration interval which is comprehensible. The This fall mud has settled, and reminiscences of the anxious peak season begin to recede. So, they take a well-earned relaxation and look forward to spring. However for these organisations which are dedicated to profitable progress, Q1 may be essentially the most essential strategic window of the 12 months. Relying within the seasonality of your gross sales, it’s usually the one time within the calendar the place quantity is low sufficient to overview the place you’re and, whether or not you hit your income targets or missed them, the operational price of getting there’s now seen.
That is the proper time to securely overhaul damaged infrastructure with out risking income and transfer away from reactive fire-fighting mode and into proactive strategic planning. In January and February, order volumes are usually at their lowest. This creates a ‘Golden Window’ to execute strategic tasks. like migrating 3PLs, integrating a brand new ERP, or overhauling stock logic – with minimal disruption.
In easy phrases in Peak, you didn’t have time to analyze issues. Now you do. Listed here are some strategies of the priorities we suggest tackling within the subsequent few months.
Discover the Leaks
Ask for a uncooked This fall variance report. Not only a abstract however all a completely detailed report. Did inventory bodily disappear? Or did your programs cease speaking to one another? In case your WMS doesn’t match your storefront, you could be flying blind.
Kill Lifeless Inventory
Establish SKUs with low turns over the previous 6 months. Storage charges on stagnant stock are silent revenue killers. Establish SKUs with <10 turns within the final 6 months. Bundle them, low cost them, or liquidate them. Cease paying lease on useless weight.
Returns Triage
The longer a return sits, the much less it’s value. Clear the This fall backlog instantly. If a return isn’t inspected and again on-line (or written off) inside 48 hours, your reverse logistics course of is damaged.
Now you’ve gotten the data it could be time to make the laborious choices.
Audit and Change
In case your 3PL did not carry out throughout Peak – lacking cut-offs, drowning in backlog, or ghosting your workforce it’s most likely time to maneuver. In any case, loyalty doesn’t scale manufacturers. Efficiency does.
Tech Stack Alignment
Overselling occurs when knowledge lags. Guarantee your ERP, WMS, and Shopify/Magento cases are syncing stock in real-time. Stress-test these integrations now, not in November.
Provider Renegotiation
Don’t settle for 2026 charge hikes blindly. Use your consolidated This fall quantity knowledge to barter higher phrases. In case you are rising, you need to be paying much less per unit, no more.
Now that’s completed – put together to speed up!
Worldwide Readiness
Opening new territories? Validate your HS Codes and DDP (Delivered Obligation Paid) setup now. Nothing kills buyer LTV quicker than a shock customs invoice on the doorstep.
Unboxing Refresh
Evaluation your dimensional weight. Are you delivery air? Optimizing packaging dimension by even 10% can have a large influence on internet margin throughout the 12 months.
Capability Lock-In
Finalize your H1 progress forecasts and get a written capability dedication out of your logistics companion. Don’t assume the area shall be there once you want it.
Conclusion
Many e-commerce manufacturers deal with operations as a value Centre – one thing to be minimised however manufacturers that win deal with operations as a aggressive benefit – an engine to be optimised. Q1 is commonly the one quiet second you get all 12 months. Use it to construct a machine that may drive your progress and discover the suitable fulfilment companion to assist you. Otherwise you would possibly spend subsequent November firefighting once more.
We’ve put collectively a Q1 Operations & Fulfilment Roadmap to assist manufacturers reset and set themselves up for progress in 2026. Obtain the information right here:

