East Hanover, NJ — Mondelez Worldwide Inc. is releasing Ritz Sunkissed — an LTO that the corporate describes as golden-baked with the model’s buttery-flavored, salty style.
To rejoice the discharge, the corporate is launching a Golden Summer season Giveaway the place followers have an opportunity to win prizes to assist make summer time unforgettable. One winner will obtain $50,000 to assist plan the summer time of their goals. Different summer-theme prizes embody coolers, seaside towels, and fanny packs.
“The Ritz model has a daring innovation technique targeted on reaching immediately’s client,” says Steven Saenen, Ritz vice-president of selling. “We’re paying tribute to our scrumptious 90-year-old cracker and dialing up what shoppers love on this iconic snack. We’ve modernized Ritz crackers to be baked to a crisp for the summer time snacking season.”
