The world’s largest spirits producer Diageo has submitted its preliminary response to a lawsuit alleging its Tequila manufacturers, Casamigos and Don Julio, are falsely labelled as ‘100% agave’.
In Could, a category motion lawsuit was filed towards Diageo North America alleging it falsely marketed its Tequila manufacturers as ‘100% agave’.
Shoppers Avi Pusateri and Chaim Mishulovin, and restaurant Sushi Tokyo, filed the category motion lawsuit towards Diageo North America with the US District Courtroom of the Japanese District of New York.
Pusateri, who lives in New York, owns and operates the Jazz Age Cocktails mixology group, whereas Mishulovin is a resident of New Jersey.
At present (14 July), Diageo filed its preliminary response to the New York agave class motion. The corporate denies the allegations.
A Diageo spokesperson mentioned: “These claims are with out factual or authorized advantage. The criticism fails to allege a single undeniable fact that comes near supporting the baseless declare that Casamigos and Don Julio Tequilas are usually not 100% agave.
“All Casamigos and Don Julio tequilas labelled as ‘100% agave’ are created from 100% Blue Weber agave.
“We’ll vigorously defend the standard and integrity of our Tequilas in court docket, and towards anybody who’s spreading misinformation and lies about our merchandise.”
In its letter to LaShann DeArcy Corridor, of america District Courtroom, Japanese District of New York, Diageo’s authorized workforce describe the accusations within the New York lawsuit as unsupported and unverified hypothesis. It claims there was no investigation involving Diageo or its merchandise to substantiate the allegations.
New lawsuits come ahead
This month (July), two extra lawsuits had been introduced towards the drinks large, additionally alleging false claims of ‘100% agave’ from Don Julio and Casamigos. These allegations declare to have take a look at outcomes to help the claims.
One of many new lawsuits was filed in San Francisco, California, and the second was filed in Miami-Dade County, Florida.
The lawsuit from California, filed by resident Jacqueline Jackson, is a Racketeer Influenced and Corrupt Organizations (RICO) case. All these instances permit prosecutors to not simply goal the person crimes, however the complete legal enterprise behind them.
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