NEW HARTFORD, N.Y.–(BUSINESS WIRE)–PAR Expertise Company (NYSE: PAR), a number one expertise supplier powering multi‑unit operators throughout restaurant, retail, and large-scale commerce, immediately highlights early outcomes following Smoothie King’s implementation of PAR Video games
, a gamified engagement functionality inside PAR® Punchh®, exhibiting significant good points in visitor engagement, reactivation, and incremental income throughout the model.
Since launching PAR Video games as a part of its Wholesome Rewards loyalty program, Smoothie King has used gamified experiences resembling “spin-to-win” to show on a regular basis purchases into interactive moments that encourage repeat visits and better spend. These experiences dynamically adapt based mostly on real-time visitor conduct and buy patterns, permitting the model to ship extra related engagement at scale throughout its nationwide footprint whereas reinforcing Smoothie King’s dedication to creating the world a greater place by nourishing wholesome habits.
“Gamification is handiest when it responds to actual buyer conduct,” mentioned Savneet Singh, CEO of PAR Expertise. “By utilizing real-time, data-driven intelligence to tailor every interplay, Smoothie King is growing participation and driving measurable outcomes with out including operational complexity.”
Within the first three months of implementation, this system has:
- Engaged a big variety of distinctive visitors
- Generated over 2 million recreation performs
- Elevated loyalty signups by over 40%
One other nice profit was the numerous reactivation of lapsed visitor, demonstrating the ability of the platform in reactivation of lapsed loyalty members. By responding to go to frequency and engagement indicators within the second, PAR Video games has helped Smoothie King affect visitor conduct with out counting on blanket gives or deep discounting. Company who engaged with PAR Video games additionally delivered a big raise in common loyalty test, reinforcing this system’s capacity to drive incremental worth with out low cost dependency.
“PAR Video games has helped us take loyalty past earn-and-burn rewards and create extra partaking experiences that inspire visitors to return,” mentioned Jyoti Lynch, CIO at Smoothie King. “In just some months, we’ve seen clear impression on participation, reactivation, and spend, pushed by experiences that reply to visitor conduct in actual time whereas staying aligned with our model and margin targets and our imaginative and prescient of nourishing wholesome habits.”
Smoothie King’s early success with PAR Video games builds on its broader digital transformation with PAR Expertise. Since launching PAR Punchh in 2024, the model has unified its point-of-sale, funds, and loyalty platforms throughout greater than 1,200 places, enabling extra customized visitor engagement and data-driven decision-making at scale.
PAR Video games is a functionality inside PAR Punchh that makes use of real-time visitor knowledge and behavior-driven logic to personalize engagement, enabling manufacturers to affect frequency, reactivation, and spend whereas defending margins. As a part of PAR’s unified commerce platform, it permits operators to activate new engagement methods with out including complexity to their tech stack.
To study extra about PAR’s unified front- and back-of-house options, go to www.partech.com.
About Smoothie King Franchises, Inc.
Smoothie King Franchises, Inc., the unique U.S. smoothie franchise, is a privately held, Dallas-based firm with greater than 1,200 models nationwide. It was based in 1973 with the mission to encourage folks to stay a wholesome and energetic way of life.
With over 50 years making vitamin scrumptious and guided by a imaginative and prescient to make the world a greater place by nourishing wholesome habits, Smoothie King continues to design every smoothie from the bottom up, working with their dietary specialists to stability vitamins and taste, delivering one of the best sort of scrumptious. In April 2023, Smoothie King expanded past smoothies with the launch of Smoothie Bowls. In 2025, the model launched its Energy Eats Menu, its first nationwide rollout of meals gadgets, which earned Nation’s Restaurant Information’ MenuMasters Healthful Innovation award in 2026. Smoothie King additionally gives retail merchandise that embody sports activities drinks, power bars, nutritional vitamins, dietary supplements, and extra.
Repeatedly acknowledged as a prime franchise alternative, Smoothie King was just lately ranked #17 in Entrepreneur Journal’s extremely aggressive “Franchise 500” rating for 2026, in addition to #11 in Entrepreneur’s 2025 High Manufacturers for Multi-Unit House owners and #11 in its 2025 High Franchises for Veterans characteristic. Smoothie King was additionally included within the 2025 Quick Informal High 100 Movers & Shakers checklist, Technomic’s High 500 Chains and Franchise Occasions 2025 High 400. For extra details about Smoothie King, please go to http://smoothieking.com.
About PAR Expertise
PAR Expertise Company (NYSE: PAR) delivers an agentic working platform that permits smarter, extra constant operations for multi‑unit manufacturers throughout restaurant, retail, and excessive‑quantity commerce. PAR’s platform brings collectively mission‑crucial software program—level of sale, digital ordering, loyalty, funds, and again‑workplace methods—together with {hardware} and knowledge to orchestrate selections and workflows throughout methods, places, and visitor touchpoints in actual time. Designed to drive measurable outcomes, PAR helps manufacturers enhance effectivity, ship higher experiences, and make each retailer extra worthwhile. Be taught extra at partech.com.
Contacts
IR CONTACT:
Christopher R. Byrnes
(315) 743-8376 cbyrnes@partech.com
The publish Smoothie King Drives Incremental Income and Loyalty Engagement with PAR Video games in First Three Months appeared first on The Sensible Marketer.
